AJ Vaynerchuk posted an interesting and thought provoking article on Shoemoney’s blog about how Twitter is outranking Facebook for just about every major SEO/Affiliate Marketing heavyweight’s name in the Google Serps.

The reasons Twitter outranks Facebook is fairly simple in my opinion.  First, much of the content and networking on Facebook is private and cannot be seen and indexed by the search engines.  This gives Facebook a distinct disadvantage in that much of the links between facebook accounts cannot be measured.  Twitter, on the other hand, does everything out in the open and when someone follows you it automatically creates backlinks from that person’s account to  yours when you post.

This little nugget of information that AJ has discovered is important for those looking for ways to use social networking as a link building tool.  What we can now see is that building a twitter account and increasing your following could be a recipe for a nice one way link juice machine.

Be sure to read AJ’s post at Shoemoney.com.